Robert Berkun | Law Firm
Personal injuries worry’s everyone at some point when there was a close call on the road, or a slip and fall injury. We certainly learned a great deal when we worked with Attorney Robert Berkun at this office in Buffalo, N.Y. We also learned we were going head to head with the biggest law firms in New York, whose offices were in the same building. Robert approached us to revamp his website to be mobile optimized for his injury services and present his office like he always wanted – a professional law firm that cares about his clients. We focused on his branding to bring a modern feel to a law firm and yet comfortable appeal. We also developed high converting blog posts about what to do after a car accident. We later found out the law offices in the same building created a similar post…imitation is the sincerest form of flattery. We just did our research on high traffic articles.
The website is created for the client in mind with a clean design, and no over the top information to confuse the user. We used calming blue colors and simple call to actions to direct the user to contact the law office by email or call.
The most effective part of the website is the form at the top of the website, or above the fold. This helps increase conversion or form submissions, without making the user search for a contact page.